Buffer Part 2: Analytics

It’s official: I still love Buffer.

I first introduced you to the scheduling app in a New Tool Tuesday feature, but those were just some of the basics. Take a look at the power of scheduled tweets — amazing impressions and analytics!

These are some of the tweets that I scheduled through Buffer last week:

The left icon shows number of retweets, the center icon is number of clicks, and the far right shows number of impressions.

Take, for example, the tweet I made on Tuesday at 8:09pm. I shared the link to a post I’d done months ago, about auditing your blog. The information was still relevant, and someone that I was talking to reminded me that it’s a pretty good resource.

I got 85 clicks through to that post — 85 page views for something that took me no added effort. 

And since I typically try and tweet other people’s posts more than my own, the power of sharing gets amplified.

Another example — see the post that I shared on Wednesday morning, from Roni? She got 50 clicks from my share, which is great, because it was a post that deserved a lot of attention (here it is, in case you missed it: “Hi, I’m Dr. Darlene and I Lost 40lbs on the HCG Diet System.“)

Here’s this week’s dashboard:

Lots of people got love from me, because it’s so easy to share from my Google Reader and/or the bookmarklet in Chrome. I just one-click send the post to Buffer and keep my queue loaded up.

I’m not alone in my Buffer love:

Again — nothing that I put in Buffer is automated except for the actual time that it goes out. I still go in and tweak the message, add the Twitter handle and more. But it just allows me to load up a queue with stuff that I think is interesting (and give some love to older posts that I think have relevance today).

YAY analytics!

About Katy

Katy Widrick is a television producer by day, and trains for triathlons at night. She writes about healthy living in a hectic world -- a balance between fitness and friendships, all built through social media, and is also the founder of the #Fitblog Chats on Twitter. Subscribe to the feed for updates and follow @kwidrick on Twitter!

Comments

  1. christieo says:

    THANK YOU!! this is awesome.

  2. Very interesting! Looks like a tool worth checking out.

  3. Brittany says:

    I always learn something new when I read your blog Katy!. I’ll have to check out the Buffer App.
    Brittany recently posted..A Guide to Eating Seasonally – What’s in Season When?My Profile

  4. I love Buffer…I just get sad sometimes when there’s only room for 4 tweets a day. Maybe that’s a sign I should shut up. ;)

  5. Theodora says:

    Fine. I’ll try it. I’d thought it was a little spammy, but it seems to be doing some awesome things.
    Theodora recently posted..Staying Healthy in the Real WorldMy Profile

  6. Katy, this looks soooo cool! As I was reading this I immediately went to the site and signed up! Love how it shows the analytics right there!! Thanks for always being on top of all this col techy stuff :)

  7. Mike Sansone says:

    Great examples – thanks for sharing them (so I can share with others). BufferApp is such a time saver. I can now share more — and share better. Thanks for your sharing ways!
    Mike Sansone recently posted..Grab a Chair . . . It’s Not About You #INAYMy Profile

  8. Amy says:

    Looks a very useful tool thanks. I need to use twitter more and this will help.
    Amy recently posted..FiteliciousMy Profile

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