Remember when I traveled to Philadelphia for the 2011 Healthy Living Summit? I had the opportunity to give a presentation on monetizing your blog, and I got such good feedback that I decided to share the slides again as part of #Fitblog Presentations.
I’ve just posted the recording of last week’s webinar, and I thought I’d share it here. After watching, please let me know if you have any questions…
(embedded below or available here)
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Thanks for linking to that here! I’m not really looking to make money from blogging, but I always learn so much from your posts. I’m going to listen while working out this morning. Cheers!
Just wanted to say again how much i enjoyed hearing your presentation at HLS! Thanks for so many great pointers!
I’ve made a few dollars from ads on my site, and saved it all up to buy myself an iPad. I would love to learn how to change the spikes in revenue into something more sustainable… Thanks for sharing your great presentation!
I’ve made a few dollars from ads on my site, and saved it all up to buy myself an iPad. I would love to learn how to change the spikes in revenue into something more sustainable… Thanks for sharing your great presentation!
Katy,
As always, thank you for this valuable info! In terms of sponsored giveaways where the call to action may be to: like the business’ FB pg, follow on TW, visit website, etc…. what type of analytics do you recommend providing them with? From your blog you can provide page views and clicks, but is there any way to show convergence? Thank you!
Cara —
GREAT question! And a tricky one to answer. Once someone leaves your site, it becomes very difficult to track their path. If the company has analytics of its own installed, it can track traffic that comes specifically from your site (and even from which post!). However, Facebook and Twitter have their own proprietary analytics platforms, and they’re not easy to navigate. Facebook offers Insights, which are getting better. Twitter’s are still largely inaccessible.
I do like using platforms like Wildfire apps for giveaways because they REALLY help you track what happens. It’s also one of the only legal ways to do a contest that involves Facebook — I’ve written a few posts on that before).
I had a feeling you were going to say that, thanks for the confirmation!
Thanks for sharing! As a newbie your information is greatly appreciated!