Bloggers in Depth: Friends and Family

For my #Fitbloggin presentation on branding, I asked healthy living bloggers to take part in an anonymous survey, powered by my sponsor friends at SurveyMonkey (disc). Nearly 400 people responded and the information shared here is part of an ongoing series called “Bloggers in Depth.” The results are available for download here and I invite you to do analysis on your own blog!

In the last Bloggers in Depth posts, we looked at “Who We Are,”  “What We Do,” “What We Make,” “Knowing Our Numbers,” “Tech Talk,” “Picture Perfect” and “Getting Social.”  Today, we wrap up the series (I know, I’m sad too!) with a look at how our friends and families support our blogs (and wrap up a few other loose ends, too).

 OK, let’s take a look at some of the fun facts that we haven’t tackled yet.

85% of you consider yourself to be lifecasters, which means that the primary focus of your blog is sharing what you do all day.

61% of you reveal your name on your blog, but only the first name. 28% share your full name.

And that speaks to the next question I asked, about privacy.

Only 9% of you consider yourselves full-time bloggers, although 45% say you’re somewhat interested in becoming full-time, with an additional 28% saying you’re very interested.

What reasons prevent you from trying?

About half (49%) have published guest posts for someone else’s blog, but only 36% have published someone else’s post.

A majority of you — 68% — accept reviews or product samples for your blog, although not often.

And 58% of you have actually solicited products for review from a company.

So, how do our friends and family affect our blogs?

  • 29% say they are very supportive
  • 21% say they are extremely supportive
  • 18% say they are neutral
  • 15% say they are somewhat supportive
  • 14% say they don’t know you blog
  • the remainder say they are either not at all supportive or declined to share
How has blogging affected your personal life?
  • I gain confidence in my life and my “worth” as a person
  • many great contacts. lots of good information, laughter, tears. joy. keeps me ‘accountable’.
  • I’ve met so many inspiring friends through blogging, and learned SO much about myself through them and through just “blogging it out” when needed
  • Many of the blog acquantances have become true, IRL friends. In addition, their support has allowed me to really change my life. I am now a runner and have lost 30 pounds, largely due to their support and encouragement.
  • It has helped me see how “normal” healthy women eat, exercise, and manage insecurities and all aspects of life.
  • It has given me confidence in the aspects of my life related to the blog. For example, encouragement from others who are training for a marathon or reworking their finances.
  • I do it mainly to keep a journal of sorts, and perhaps assist me in a career change down the line from now.
  • Writing things out helps me reflect, compile memories, share with family and friends, and work toward goals. When I have something written out that I want to accomplish it is very likely that I will work toward it and achieve success. I spend more time reading other healthy living, food, and fitness blogs than working on my own which always motivates me.
  • It’s opened my eyes a lot to how other people live. I have been anorexic since I was 12 and have spent much of the time since then in hospital/surrounded by other people struggling. To see how people manage their lives, incorporating food/cooking/eating, socialising, family, work, commitments has been amazing for me. Since I stopped updating and switched to just reading, to be honest, they make me feel awful about myself. For years it was, “they can do it- so can I!” whereas now it’s more like, “everyone else is normal- why am I such a freak?”
  • Helps with isolation of staying home with a baby.
  • Blogging has given me the opportunity to constantly look inside myself and learn more about what motivates me, what struggles I have, and what I can do to always be working toward becoming a better person. Reading blogs in addition to writing them has helped with that too. Sometimes it’s good and sometimes it’s bad. I guess not really bad, but just hard to deal with at times.
How has blogging affected your professional life?
  • I guess it probably takes some time away from studying/homework, but that’s ok!
  • Amateur racer, use blog to keep my sponsors updated of my current race results.
  • Changed my writing style a bit
  • It’s made me a better PR and social media expert – I firmly believe in “learning by doing”
  • I am less interested in my current job. Blogging is much more intriguing to me know and I’m losing passion for what I do at my job.
  • It has given me more professional contacts or a larger network. I am not sure there would be a negative other than it makes me want to seek something outside of my current position for income.
  • If anything, it would be negative, mainly because I spend some time at work reading blogs.
  • Positive: helped me get my current job
  • positive: i’ve learned some motivation and productivity tips by asking for suggestions on my blog. negative: i do blog/read blogs occasionally at work. i’m good about only doing it on scheduled breaks, but sometimes it becomes easy to procrastinate with them.
  • I would say it’s positively impacted my professional life. I’m a writer/journalist, and my current position has me mostly editing with not a lot of writing. If I simply stuck with my day job, I wouldn’t be writing a ton and would probably feel frustrated. Blogging gives me a creative outlet so I’m not frustrated at work, and also has, I believe, helped me in the editing process.
  • My boss and coworkers love my blog, and I’ve even beena sked to join a social networking committee at the college where I work.

And so ends our Bloggers in Depth series. It’s been a pleasure going through the survey results, and I so appreciate each and every one of you that submitted the answers. Didn’t get to take part? Stay tuned, because I’ll be doing the same questions again later this year, as well as some other surveys that you can use to get to know our community a little better!

How do you stack up against these numbers? Are you a “typical” blogger or unique, according to these demographics? How can you work with what makes you fit in and what helps you stand out?

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  1. says

    This is really interesting! Thanks for sharing. It made me realize that lot of other bloggers seem to have similar feelings to mine. When I started blogging, I loved it so much that it really put the nail in the coffin on my satisfaction at my job that I was already starting to lose interest in. On the flipside, however, I landed my current job as a Social Media Manager primarily because of my blog. I will say, however, that for me personally, doing social media for a living has made it MORE difficult for me to keep up with my personal blog and the social media tools I utilize to promote it because I’m so over looking at Twitter, Facebook, and just the computer sometimes by the time I get home! Lol! Plus I use so much creative energy at work that I feel there’s less to give once I’m home. So it has had some cons, but mostly pros for me. I would still love to do my blog full-time if I could, but as of right now, I am too afraid to branch for financial reasons.

  2. says

    I have really enjoyed the series! It’s also interesting to me personally because I filled out the survey, and my profession and blog have changed a lot since I filled it out. I am also a statistics dork, and thought the “lifecasting” category seemed much higher than a typical blogging subject of the whole population, but know that your audience that you marketed to was probably mostly of that type.
    I used to be more lifecast, but have transformed to more focus on food and recipes, with less personal details and stories.

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