Katy Widrick · Fractional Fixer
Chief of staff. Marketing. Sales. Operations. I'm the one visionary CEOs bring in when the vision is moving faster than the business — and something's got to close the gap.
Sound familiar?
You have a translation problem.
The vision is crystal clear — in your head. But somewhere between your brain and your business, things get noisy. The team is waiting on you. The marketing doesn't sound like you. The ops are held together with good intentions and a Google Doc from 2023. And every "quick question" lands back on your plate.
You don't need another consultant with a framework. You don't need a course. You definitely don't need to hire four more people.
You need someone who can walk into the noise, hear what you actually mean, and turn it into something your business can run on.
That's me. Hi.
What I actually do
For two decades — from television production to the inner circle of high-revenue founders — I've done one thing over and over: I see what other people miss, and I turn it into something usable, profitable, and clear.
I hold the whole picture so you don't have to. Priorities, people, decisions, momentum.
Message, positioning, and campaigns that sound like you wrote them on a good day.
Offers, follow-up, and pipelines that close deals instead of collecting dust in your CRM.
The systems and team structure that let the vision run without you white-knuckling it.
People call me in for one of those. What they get is all four, tuned to each other — because in your business, they were never actually separate.
What clients say it feels like
Finally. Someone put words to the thing I couldn't articulate.
That's the real work. The funnel, the org chart, the launch plan? Deliverables. The actual product is a business that finally matches the clarity in your head, and a version of you that isn't carrying all of it alone.
I make ambition feel safer. Not by lowering the standard — by clearing the noise.
Want in?
Door № 1
One day. Your biggest bottleneck. We go in, we fix it, and you leave with clarity and a plan your team can actually run.
Book your VIP Day →Door № 2
A kickoff deep-dive plus 30 days of me in your pocket — Voxer, Slack, or WhatsApp, your pick — while you implement.
Learn more →Door № 3
Ongoing. Embedded. For CEOs who want a true right hand at the COO / CMO / Chief of Staff level — without four salaries.
Start a conversation →Speaking & workshops
I spent my first career in live television — so yes, I'm very comfortable on a stage, and no, your audience will not be checking their phones. Every talk is built for people who want to walk out with a to-do list they can start before lunch. A few crowd favorites:
10 marketing and sales funnel fixes that immediately pay off. Your leads are already telling you what will convert them — you just aren't listening. Simple, low-tech tweaks that can lift conversions 20% or more.
Top-of-funnel gets the headlines, but the money is in the middle. Ten simple steps to plug the leaks, drive conversions up, and bring your CEO's stress levels down.
The subtle art of leading from the middle (of the funnel). How mastering the MOFU — and the data buried in it — is the fastest way to get taken seriously as a CMO.
The unofficial bio
I began my career in television production, where the show goes live whether you're ready or not — which turns out to be excellent training for working with visionary CEOs.
These days I work with a small number of founders at a time as their fractional fixer — think Olivia Pope for your business. Part strategist, part operator, part person-who-notices-the-thing-before-it-becomes-a-problem. It's handled.
On paper: Enneagram 1, Human Design 5/1 Generator, certified Eldest Daughter. Which is to say — seeing what needs fixing isn't just my job. It's my entire personality.
Off the clock: I'm a mom of two daughters, a volunteer softball coach, and a firm believer that a business should fund your life — not run it.
If you've read this far…
The gap between what you can see and what your business can execute? That's my whole job.
Book a VIP DayNot sure which door? Start with hello — I'll point you to the right one.